Business Development Services

 

Axiom helps suppliers implement sales and marketing strategies to increase their revenue. Over the past three years, we have influenced our clients’ spending on more than $780 million of purchased goods and services. We maintain relationships with the world’s largest buyers of goods and services across a variety of industries enabling suppliers to access market intelligence and key decision makers resulting in better sales and marketing performance.

 

Axiom’s Business Development services include:

 

Marketing Strategy

 

• Value Proposition Development – What are you selling?  We help clients tighten their value offering to better attract customers
• Channel Development – Alliance partner strategy and partnership development
• Product Offering Development – Identify complementary offerings to augment your core value proposition
• Sales Target Identification – Who are your best prospects? How will you target them? What will you sell them? How will you reach them? These are the questions we help answer.

 

Balance Sheet Enhancement 

 

A lack of capital constrains growth. With a bigger balance sheet, you can win larger contracts, deliver new value propositions to your customers, and ultimately sell more. Axiom’s Balance Sheet Enhancement solutions include:

 

• Monetized Lending
• Working Capital Solutions
• Term Loans
• Private Equity Placement

 

Sales Execution

 

• RFP Response Strategy and Execution
• Direct Sales (selectively) – For selected clients we will act as an extension of your sales team to help develop and implement business-to-business sales strategies
• Channel Partner Services – Embed your product into our service offering portfolio and let us act as an outsourced sales partner

 

Sample Experience:

 

• Specialty Financial Services Firm – Grew sales pipeline from 0 to $490 million in 6 months, and secured financing commitments of $418 million within 12 months

 

• Global IT services Firm – Grew earnings of a strategic business unit by 46% over an 18 month timeframe

 

• Global Consulting, Outsourcing and Strategy Firm -  Developed the solution and led a US sub-team in closing a first of its kind global $270 million 7 year outsourcing contract

 

Contact us to learn what we can do for you.